Most of us grew up with our mom’s loving scoldings — the kind we used to think were just her being strict. But as we grow older and those scoldings become less frequent, we start to miss them in a way we never expected.
This Mother’s Day, Cocoa invites you to relive those childhood memories through the “loving scoldings” of mom — the words that once sounded like complaints, but now bring a deep sense of nostalgia and warmth.

From May 9th to 11th, Cocoa celebrates Mother’s Day with a series of heartfelt activities at our café. The space will be filled with the warmth of mom’s “loving scoldings” — perfect for those who haven’t been “scolded” in a while and secretly miss hearing it.

Touch the memories through familiar phrases displayed all around Cocoa’s space.

Write your mom’s loving scoldings at Cocoa.

Your mom’s loving scoldings will also come along with your receipt

With every in-store bill from 250,000 VND, you’ll receive a random tote bag — just the right size for mom to take to the market or carry her gifts.
As kids, we may have thought mom was being strict, but growing up helps us understand: she scolds because she worries, she nags because she cares.
And even as adults, we still find ourselves missing those scoldings — longing to hear her loving words over and over again.